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Welcome to Limelight Learning UK Limited

We deliver effective psychometric-based B2B sales training.

We provide three B2B sales training options:

1. A 2 day in-house sales training course, part-tailored to your products, markets and specialist needs

2. An 11 module sales training course online backed by a 1 day reinforcement and refresher in-house course

3. Just the 11 module sales training course online for those who prefer to study alone or where time away from the job is not viable

One essential element common to high-performing sales personnel is a heightened sense of self-awareness. To achieve this every delegate takes 2 types of psychometric assessments online revealing their working strengths and limitations and their 'mental horsepower'. These results then guide us to areas that can be improved through training.

A sales presentation designed as a 'one size fits all' will often fail. The reason is that different buyers need to be approached differently according to their own behavioural characteristics. We train our delegates how to recognize the type and empower them to change their sales pitch to satisfy the preferences of that specific buyer.

For a greater insight into why psychometrics are becoming increasingly important to organizations of every size and type, please download a free copy of our book 'The Essentials of Management' – see below for more detail.

Module Contents:
Brief Overview

  • 1. Psychometrics: Your Work Style behaviours
  • 2. Psychometrics: Your Mental Horsepower
  • 3. Modify behaviours to increase your sales
  • 4. Selling - The Basics: Know Your Stuff and Stay on top
  • 5. Recognising Different Customer Types
  • 6. Handling Objections
  • 7. Closing Techniques
  • 8. Effective Sales Presentations
  • 9. Getting Through on the Telephone
  • 10. The Art of Negotiation
  • 11. Customer Care
  • More detail given at Module details on the top menu

Download your FREE copy of
'The Essentials of Management'

A sales team doesn't only need salespeople who know what they're doing - they need excellent leadership to guide them in the right direction.

We have built up a wealth of knowledge, gained from years of successful management experience in the sales sector, and developed expertise in psychometric assessments. 'The Essentials of Management' guide is a summary of this knowledge which we'd like to share with you.

We've identified


together with practical solutions to staff management issues.

We are
because of
this unique combination:

  • We are experts in specified psychometric assessments and psychometric tests
  • We give guidance on personal development specifically tailored to each Delegate
  • We give continuous personalized support throughout the course
  • We teach how to structure each presentation to suit the personal needs of every different type of buyer

Some of the benefits of choosing our
Sales Training Course:

  • Insights gained from psychometric assessments will substantially increase Delegates’ self-awareness leading to self-improvement by indicating the type of selling to which they may be best suited.
  • Delegates learn how to modify their approach to sell more, how they need to train out or minimise their own inevitable limitations.
  • Hints, tips, techniques and ‘how to’ guidance across a wide range of issues relevant to a career in professional sales, and much more.

By the end of the course, Delegates will be able to answer with conviction and persuasion the 4 fundamental questions that all buyers ask:

Satisfying Buyers' Needs

  1. Why should I buy your product or service?
  2. How are you different from anyone else?
  3. What is the driver that will compel me to change suppliers?
  4. What measurable value will you bring to me?

to discuss our training:

07803 274 629
07710 056 354